Netherlands Government

Clients

Netherlands Government

Service:

Art Direction

Content

A public awareness campaign for the Dutch Government, translating policy into clear, human creative.

Netherlands Government

Clients

Netherlands Government

Service:

Art Direction

Content

A public awareness campaign for the Dutch Government, translating policy into clear, human creative.

Netherlands Government

Clients

Netherlands Government

Service:

Art Direction

Content

A public awareness campaign for the Dutch Government, translating policy into clear, human creative.

about

The Challenge

The Dutch Government needed to communicate an important public message to a broad, diverse audience without sounding institutional or preachy.

The Solution

We created a series of animations for the Ministry of Justice and Security to raise awareness about a new law, effective July 1st, that strengthens protections for victims of sexual misconduct and harassment.
Working on illustration and art direction, I helped translate dense policy into a clear, human campaign idea, with visuals that felt approachable and credible across formats.

The Impact

The campaign reached a wide national audience and delivered the message with clarity and trust.

ADCN – Bronze in Craft

credits

Agency

Havas Lemz

Production

Artbox – Centre for Creation

Sound Design

Sound Circus Amsterdam

Animation

A Good Beer

Illustration

Nipples Paradise (Me)